#OctTuesdays Social Media Bootcamp

#OctTuesdays Social Media Bootcamp

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A four-week social media boot camp to help you start or reignite your digital presence using the most current tools and trends and most trusted methods and concepts in social networking and engagement marketing. 

Spring Cleaning:
Content is Queen:
Twitter Tribe:
Instagram ABC's:
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DESCRIPTION

A four-week social media boot camp to help you start or reignite your digital presence using the most current tools and trends and most trusted methods and concepts in social networking and engagement marketing. Leslie McGraw, of Les Go Social Media Marketing & Training, will help you bring all the digital pieces together. Bring your laptops (or preferred devices). If you learn better by watching first, then feel free to bring a pencil and paper to jot some notes down; you do not need to bring anything with you but an open mind.

Please note: This course takes place over four weeks. The total price is $99 but single sessions can be purchased for $30-$50 per session (see individual course pricing below). Payment for individual sessions can be made through a direct PayPal Me link or in person with cash or check. We will meet at 4 pm and the course will end at six.  You do not have to attend all four sessions but seating is limited and class content is cumulative.   

Agenda

Oct. 16 - 4–6 pm - Spring Clean Your Social Media!
Where to get started or restarted online; what do others see when they view your digital presence?

Oct. 23 - 4–6 pm - Content is Queen!
Find and create quality, multimedia content for your social media.

Oct. 30 - 4–6 pm - Find your Twitter Tribe
Find people and topics that will help you start or build an engaging and thriving Twitter presence.

Nov. 13 - 4–6 pm - Instagram Bootcamp

Learn the ABC's of Instagram. Whether you have an account or already have seedlings of greatness on "the gram", there will be tools and tips to help you find community and make your presence more engaging.


Session 1: Spring Clean Your Social

Bring your laptops (or not). Leslie McGraw, of Les Go Social Media Marketing & Training, will help you start or reignite your digital presence.  Cost: $30. paypal.me/lesgo4it/30

Where to get started online:

  • Drama-free social (Hint: Facebook may not be the best platform for political debates)

  • How to create a professional and engaging profile

  • Lingo: Terms and Hashtags

  • What, how to, and to whom?


Session 2: Creating Content

Bring your laptops (or not). Leslie McGraw, of Les Go Social Media Marketing & Training , will help you find and create quality, multimedia content for your social media.   Cost: $30. PAY DIRECTLY TO paypal.me/lesgo4it/30

  • Learn how to create engaging posts for your field

  • Learn basic file types (such as jpg, pdf, and png) and which is best for various platforms

  • Digital Bookmarking: Create your own archives


Session 3: Find Your Twitter Tribe

Bring your laptops (or not). Leslie McGraw, of Les Go Social Media Marketing & Training, will help you start or reignite your Twitter presence.  Cost: $50. PAY DIRECTLY TO paypal.me/lesgo4it/50

Why Twitter?

  • 100M ACTIVE users each month (up from 20.6 M)

  • 400 M is the projected number of users for 2018

  • 72% of US Companies have an account

  • Top SoMe site for Journalists and Bloggers

  • Twitter Mobile App for Every Smartphone

  • 24.6% of Twitter verified accounts are journalists

  • 63% of Twitter users say it is a news source

What you will learn in this class:

  •   How Twitter Works

  •  Twitter terms and lingo

  •  How to "Listen" on Twitter

  • To Define Your Community using Trends, Twitteraction, and (Hash)Tags

  •  How to involve others in your tweets

  • How to give timely and relevant updates on life and business

  • How to Make Action Tweets 

  • How to get involved in Hashtag Activism 

  • How to Use third Party Apps and 'Helps' without looking like a machine

  • Manage your account with Twitter app, Tweetdeck, ManageFlitter, Buffer, Pablo, Hootsuite, and Constant Contact

    Follow our Twitter feed to see how we interact:
    **http://www.twitter.com/lesgo4it**

Session 4: Instagram Bootcamp

Cost: $30 . PAY DIRECTLY TO paypal.me/lesgo4it/30

Beginner and Advanced Tools to create and grow your Instagram community!